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      • A stylized, angular, magenta and pink 3D cube inspired by Sandy Alexander, with two small rectangular shapes floating above it, resembling abstract eyes or a face.Brand EnvironmentsFrom interactive exhibits to retail environments
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Podcast

Color Bar features insightful conversations with marketers, creatives, and print leaders shaping the future of brand storytelling. Hosted by Sandy Alexander, the podcast explores bold ideas, breakthrough strategies, and real-world success stories in print and beyond.

Colorbar Episode 7: Kim is Heading to MEG! Logo with colorful vertical bars above the bold word COLORBAR. Below, text reads: PRINT MARKETING WITH A TWIST on a dark blue background—a nod to Glimpse 2025 Hyper-Personalization Marketing Event inspiration.DiningNewsPodcast

Colorbar Episode 7: Kim is Heading to MEG!

Live from the National Restaurant Association’s MEG event, Kim shares what’s next in loyalty, AI, and guest experience for foodservice…
Justin Smith
Justin SmithMay 14, 2025
Colorbar Episode 6: Behind the Menu with Dinetec’s Kim Opdyke Logo with colorful vertical bars above the bold word COLORBAR. Below, text reads: PRINT MARKETING WITH A TWIST on a dark blue background—a nod to Glimpse 2025 Hyper-Personalization Marketing Event inspiration.DiningNewsPodcast

Colorbar Episode 6: Behind the Menu with Dinetec’s Kim Opdyke

Dinetec’s Kim Opdyke dishes on menu strategy, loyalty tech, and how smart in-restaurant engagement drives real results. We’re serving up…
Justin Smith
Justin SmithMay 8, 2025
Colorbar Episode 5: Let’s Talk Shop…ping – With Patsy Koepke Logo with colorful vertical bars above the bold word COLORBAR. Below, text reads: PRINT MARKETING WITH A TWIST on a dark blue background—a nod to Glimpse 2025 Hyper-Personalization Marketing Event inspiration.NewsPodcast

Colorbar Episode 5: Let’s Talk Shop…ping – With Patsy Koepke

From Gen Alpha to catalogs, discover how retail brands are driving in-store traffic in a digital-first world. 📦 As Back-to-School…
Justin Smith
Justin SmithMay 1, 2025
Colorbar Episode 4: Going Global – Inside DSCOOP Edge 2025 Logo with colorful vertical bars above the bold word COLORBAR. Below, text reads: PRINT MARKETING WITH A TWIST on a dark blue background—a nod to Glimpse 2025 Hyper-Personalization Marketing Event inspiration.Commercial PrintNewsPodcast

Colorbar Episode 4: Going Global – Inside DSCOOP Edge 2025

Why this international print community is more than an event—and how it’s shaping the future of print, partnerships, and innovation.…
Justin Smith
Justin SmithApril 23, 2025
Colorbar Episode 3: Data!Data!Data! AMP Analytic Logo with colorful vertical bars above the bold word COLORBAR. Below, text reads: PRINT MARKETING WITH A TWIST on a dark blue background—a nod to Glimpse 2025 Hyper-Personalization Marketing Event inspiration.Direct MailNewsPodcast

Colorbar Episode 3: Data!Data!Data! AMP Analytic

Explore the next level of data-driven marketing—from micro modeling to ultra match—plus why direct mail is still a powerful player…
Justin Smith
Justin SmithApril 16, 2025
Colorbar Episode 2: Behind the Glimpse – AI, Personalization & Live Brand Events Logo with colorful vertical bars above the bold word COLORBAR. Below, text reads: PRINT MARKETING WITH A TWIST on a dark blue background—a nod to Glimpse 2025 Hyper-Personalization Marketing Event inspiration.NewsPodcast

Colorbar Episode 2: Behind the Glimpse – AI, Personalization & Live Brand Events

Go behind the scenes of Sandy Alexander’s first Glimpse event and discover how AI and hyper-personalization are reshaping brand storytelling…
Justin Smith
Justin SmithApril 9, 2025
Introducing Colorbar: Do Different to Get Different Logo with colorful vertical bars above the bold word COLORBAR. Below, text reads: PRINT MARKETING WITH A TWIST on a dark blue background—a nod to Glimpse 2025 Hyper-Personalization Marketing Event inspiration.NewsPodcast

Introducing Colorbar: Do Different to Get Different

In this premiere episode, Sandy Alexander’s Betsy Davis and Kim Opdyke explore how bold thinking and print innovation are shaping…
Justin Smith
Justin SmithApril 1, 2025
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  • Capabilities
    • Innovative, interactive & integrated experiences
    • Capabilities Second Column
      • A stylized, angular, magenta and pink 3D cube inspired by Sandy Alexander, with two small rectangular shapes floating above it, resembling abstract eyes or a face.Brand EnvironmentsFrom interactive exhibits to retail environments
      • Folded orange menu icon over gray rendered background.Commercial PrintingFrom annual reports to consumer advertising
    • Capabilities Third Column
      • Green email icon over gray rendered background.Direct MailFrom personalized brochures to pop-up collateral
      • Sandy Alexander's kitting fulfillment icon over gray rendered background.Kitting and FulfillmentFrom online configuration to automated shipping
  • Industries
    • Create new levels of real-life consumer connection
    • Industries Second Column
      • Teal mountain icon over gray rendered background.ArchitecturalFrom initial consultation to final installation
      • Red folded icon over rendered gray background.AutomotiveFrom auto show experiences to consumer promotion
      • Orange menu inverted triangle icon over gray rendered background.BeautyFrom point-of-purchase samples to customer loyalty programs
      • Green menu icon over gray rendered background.DiningFrom marketing campaigns to custom menu production
    • Industries Third Column
      • Healthcare icon over gray rendered background.HealthcareFrom enrollment solutions to scalable fulfillment
      • Sandy Alexander's life sciences icon over gray rendered background.Life SciencesFrom new product launches to patient educational kits
      • Sandy Alexander's retail icon over gray rendered background.RetailFrom 3D displays to interactive store environments
      • Sandy Alexander's travel icon over gray rendered background.TravelFrom customer acquisition to custom guest itineraries
  • Tech Tools
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